Why your business needs a website
There are more than 2 billion internet users in the world today, and more than 85 per cent of the Australian population is online. The average time Australians spend on the internet has increased to almost 18 hours a week – that’s more than two full working days. And the good news for website owners is that Australians spent more than $25 billion on products and services online.
With work on the National Broadband Network (NBN) already started, the importance of having a website that sells your products and services is clear – if you’re not online you are losing money and business to your competitors.
Help your customers find you – 24 hours a day 7 days a week
It’s true that money never sleeps. And neither does the internet. If you are online you are advertising and promoting your business around the clock, even when you are not there. As Australia’s number 1 small business & trade service website design, development and SEO companies, Diverse Website Solutions knows how to reach, connect and retain your customers. Your website is the public face of your business, and how it is presented to customers is critical to boosting your bottom line, sharing information and interacting with customers.
Leveraging existing, ongoing advertising
Cross promotion with your Its a simple fact that your advertising effort should always be complemented with the presence of your website. You should make sure that your website address is prominently displayed whenever you publish an advertisement — whether to promote your business or to seek employees. People can go to your website for further information at their own convenience this way. The advertising space is limited but the space on your website is not. You can even encourage people to subscribe to your mailing list so that you can send updates to them now and then.
Making money
Your website is one of your most effective sales teams. Along with your staff your website should be attracting customers and encouraging them to buy from you. It doesn’t matter where you are or how big or small your business is, a website that makes it easy for customers to find you, order your products and pay you is a huge asset to any business. Advanced and innovative websites created by Diverse Website Solutions are among the most cutting edge e-commerce sites in the world.
Cost-effectiveness
Your investment in your website will deliver immediate returns to your business. It is a very cost effective way to market and promote your business and services. Your website is permanent – unlike an advertisement in the paper, a radio ad or a television promotion, it doesn’t disappear or end up in the bin.Customer-dem and
Customers are looking for your products online now. Every day there are 1.5 billion searches on Google – more than 37,000 PER SECOND! Add Yahoo! And Bing into the mix and the number of people looking for products, services and information is astounding. Customers expect to find the products they want online and to be able to order them and pay for them instantly. Even if you don’t have an online presence chances are your competitors do. If you are interested in a slice of the pie contact Diverse Website Solutions to see how we can get you your share.
Projecting a favourable image
A well designed, highly functional website from Diverse Website Solutions will resonate quickly with customers and be the deciding factor between you and your competitors. Website layout and structure, and overall customer experience all contribute to your corporate image, separating you from the competition. We use the latest technology and design research to develop a site that is elegant, interactive and customer friendly.
Expand your market
As the reach of the internet extends around the world, the opportunities for global sales and promotion also expand. Businesses are no longer confined to a bricks and mortar, static environment. Your website is your shopfront to the world, operating continuously to market your services and products to all corners of the globe.
Edited by
Michael Green
Diverse Website Solutions
michael@diversewebsitesolutions.com.au